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Let’s write your “one page” or “multi page” website with all the sections: home, about me, sales page and contact page.
Are you fed up with boring e-commerce descriptions? Let’s engage your customers with original content.
Be social with attention-grabbing content on your networks. And targeted ads that generate business
Are you planning to attract subscribers? I write the lead magnet and landing page for you.
Publish on your blog regularly gives your web visibility. I can create your editorial calendar with meta-title, meta-description and keywords.
Do you know what your clients google? I find the keywords that interest them and write engaging posts with them.
Email marketing helps you connect with your subscribers and close sales through email.
A sales funnel will help you filter your potential buyers from the merely curious in your ads or a launch.
Whether you need a presentation for your sales team to introduce your brand, brochures or leaflets, I make them suits your taste.
Suppose you have a beauty or massage info-product or e-learning and want to create the content. Here I go!
Do you offer the same as your competitors? Have your own protocols. Let’s create your uniqueness.
Not sure what treatments suit your business or are most profitable? Let me do your treatment menu for you.
If you prefer to write the texts yourself, I will proofread them and give you practical advice on how to improve them.
I also do transcreations into Spanish.
Manufacturing texts with customised results
I follow a very meticulous text production process in my laboratory.
My active ingredients are words that I mix in semantic glass jars. The linguistic terms must be exact so that the text is a masterful formula.
Then I package and label them, and that’s it.
Your texts go straight to your virtual shop window.
They empathise with your audience, win them over, and your diary starts to fill up with appointments.
Good scientific research starts with getting relevant information.
I need to understand your business.
This is my method: I send you a questionnaire for collecting information that you fill in with all the most relevant aspects of your product or service.
The aim is to find practical solutions to your clients’ needs.
I work optimising the information that already exists but needs to be said in another way for your client to understand it. Or finding new data if required.
That is followed by a detailed study of the competition and the market.
From this analysis will come all the ideas that I will then translate into your texts.
Formulation and Manufacturing:
Once the information is collected, I elaborate or refocus strategies, always addressing problems you solve with your service or product.
With all this work, we will reach your differentiation if you have not got it yet.
If instead, you know exactly what makes you different, I put it all down on paper clearly and understandably.
Then I use formulas to organise the information, break down objections, generate authority and trust.
Having prepared the formula, I check the ingredients:
I know your differentiation, captured your tone, understand your business and your competitors.
Let’s mix them! The master formula is ready, balanced and stable.
The product is prepared and packaged.
I deliver it to you as a Word document, PowerPoint or Google docs if you prefer.
I like to give you my view of everything written so I can make written annotations or discuss them in person.
These clarifications will help you to understand my points and what I have based my copy on.
The document will also have written annotations for the designer to simplify his work.
You have time for revisions and changes, which will be stipulated in the initial contract.
Once you’re happy, you pass the texts on, and soon your web will be ready.
“Science Beauty Lab copywriting”: routine application step by step
Your product is ready.
But for a cosmetic to be effective, it has to follow a routine.
And how much did you say you charge?
No, I didn’t say it😊.
I know you want a price list to see if my rates fit your budget.
But in my lab, each text has a different production system, list of ingredients and technology. My products are fully customised and adapted to your needs.
But they all have a seal of quality and are made with great care.
Tell me about your needs and send you an exclusive “protocol” for your specific requirements.
Take my little bag with samples (you will find it in the last line of my quote) wrapped in 15 years of experience in the aesthetics field.